We are ROEST.

Trond and Sverre with P3000

Achieving consistency, roast after roast.

“Curiosity, impact, and a little bit of chaos—that’s how we continue to challenge and set the standards in specialty coffee.”
Trond Simonsen, CEO

Trond and Sverre assembling the sample roaster

Our story

In the coffee-loving heart of Norway, ROEST was founded with a bold vision: to redefine specialty coffee roasting using advanced technology. United by a shared passion for coffee, our team wanted to address a problem every roaster knows too well: achieving consistency, roast after roast.

2014 - The beginning

The mission

Helping coffee people make (even) better coffee.

Our mission was clear— to make a roaster that could adapt and respond to the coffee itself. We envisioned a machine that embraced the art and science of roasting with unmatched precision, one that allowed coffee people to achieve flawless results every time.

The breakthrough

Setting new standards in coffee roasting.

After countless prototypes, our first sample roaster was launched, designed to "listen" to the beans, learn from the process, and put the roaster in full control. Coffee professionals quickly saw the value of smart tech in roasting, leading to an enthusiastic reception within the specialty coffee community.

Recognition and awards

Winning global awards, supporting coffee champions

Best New Product Award 2025

World Coffee Innovation Awards 2024

Best New Product Award 2022

Asia Design Prize Winner 2018

Red Dot Design Award 2017

Best New Product Award 2017

Looking ahead

Onwards and upwards

As we continue to innovate, we’re expanding our focus to bring our advanced technology to small to medium-sized roasteries. Our next-generation machines will offer the same precision with scalability, making it possible for even more coffee people to perfect their roast.

YEARS IN BUSINESS

11+

years

DIVERSITY

6+

nationalities

CLIENTS SERVED

1000+

Our Values

Curious

ROEST values - Curious

Throughout this journey, we’ve stayed committed to our values of curiosity through exploration and feedback

Quality

quality through materials, customer support and reliability

ROEST values - quality

Challenger

finally, challenging the status quo, to lead innovation in the industry

ROEST values - challenger

Today, ROEST isn’t just a brand—it’s a partner to coffee people around the world. We promise to continue…

The ROEST promise

Helping coffee people everywhere make (even) better coffee.

BATCH AFTER BATCH

number of sample roaster batches and counting!
(Updated live)