We’re excited to welcome Jake Donaghy, Assistant Green Buyer, at Verve Coffee Roasters, to the brew bar!
Jake will be brewing a Honduras Yojoa SL28. You can read about the coffee below.
Country: Honduras
Producer: Arturo Paz and Edgardo Tinoco
Tasting Notes: Yellow Apple, Kumquat, Cacao
Roast Level: Light
Cultivar: SL-28
Processing Method: Washed
Elevation: 1600-1800 m
Brew recipe:
Brewer: Dwell
Coffee: 20 grams
Water: 320 grams
Grind: Medium
Ratio: 1:16
Time: 2:20 mins
Date: Friday, April 10
Time: 12:30pm - 1:30pm
Location: Booth #3323
Jake Donaghy, Assistant Green Buyer at Verve Coffee Roasters
About Jake Donaghy
I got my start in coffee somewhat accidentally—while working in public health and living in a rural coffee-growing community in Tanzania from 2012 to 2015. Since then, I’ve worked my way through the industry as a barista, barista trainer, roaster, green buyer, and even spent time on the exporting side in Mexico. These days, I’m the Assistant Green Buyer at Verve Coffee Roasters in Santa Cruz, California, a Q Grader, and the 2023 U.S. Cup Tasters Champion. In my spare time, I’m usually trail running, learning pedal steel guitar, or napping in a Santa Cruz park.
Follow Jake on social media:
Instagram: @daniel_goone
About Verve Coffee Roasters
Founded in 2007, Verve is an independent, craft coffee company based in Santa Cruz, California. Sourcing and roasting the finest coffees from around the world through direct trade relationships, Verve actively participates in the entire supply chain to ensure the highest standard of ethics and excellence. Verve has a robust network of wholesale relationships and retail locations in the Bay Area, Los Angeles and Japan.
Follow Verve Coffee Roasters on social media:
Instagram: @vervecoffee
Website: www.vervecoffee.com
Farmlevel Story:
This collaborative lot between neighbors and friends, Edgardo Tinoco and Arturo Paz, showcases East African coffee with Latin American Terroir.
The Paz family name is well known in the Santa Barbara region of Honduras. Arturo Paz owns six farms in the region, where he also grows pacamara, catuaí, pacas, and maracaturra. His father Fidel opened Beneficio San Vicente to process and export coffee from Santa Barbara. In its advent, coffee was still being produced commercially. In the early 2000s Arturo began separating out the best micro-lots at the mill and changing the mill’s approach to processing.
Edgardo Tinoco planted his first plot of land in 1995 as a teenager, sparking a passion for coffee that has since flourished into his status as a top coffee grower. His farms are located in the south side of the Santa Bárbara Mountain Nature Reserve, a biodiverse ecosystem made up of cloud forests, tropical jungles and pine forests. In 2009, Edgardo participated in his first Cup of Excellence and made it to the finalist stage of competition. He worked on improving farm techniques, and placed third in the 2010 competition, and then won first place in 2011 with a 91.78 cup score!
The SL-28 variety is a unique offering from Honduras. SL-28 was created by Scott Laboratories in the 1930s. The variety was bred to be disease resistant and drought tolerant to create a more successful yield in Kenya. The SL-28 seeds have traveled from Kenya to Honduras, and now it’s the coffee you get to drink.
With sudden large changes to the climate, coffee production in the Santa Barbara region has taken a large hit. Producers are searching for new ways to produce a successful crop and continue their livelihoods through specialty production. Introducing new varieties to the region is a major part of that.
Arturo and Edgardo are dear friends of ours. We continue to honor and support their work however possible, and it's with great gratitude that we share their coffee with you.
